As Gallup notes, trust in the corporate media is at an all-time low.
Much of the loss of trust is due to the media’s selling of Iraq war lies and covering up the severity of the financial crisis.
Here are two essays I wrote – the first from a year ago, and the second from last December – explaining why media is so bad, and why we need to “be the media” ourselves .
Financial insider and commentator Yves Smith wrote an essay last week entitled “MSM Reporting as Propaganda” arguing that the government has been using propaganda to make people think that things are getting better, no one is angry, and – therefore – no one should get upset:
The message, quite overtly, is: if you are pissed, you are in a minority. The country has moved on. Things are getting better, get with the program…
Per the social psychology research, this “you are in a minority, you are wrong” message DOES dissuade a lot of people. It is remarkably poisonous. And it discourages people from taking concrete action.
Is Smith right? And even if she is, isn’t “propaganda” too strong a word?
Sure, William K. Black – professor of economics and law, and the senior regulator during the S & L crisis – says that that the government’s entire strategy now – as during the S&L crisis – is to cover up how bad things are (“the entire strategy is to keep people from getting the facts”).
Admittedly, 7 out of the 8 giant, money center banks went bankrupt in the 1980′s during the “Latin American Crisis”, and the government’s response was to cover up their insolvency.
It’s true that Business Week wrote on May 23, 2006:
President George W. Bush has bestowed on his intelligence czar, John Negroponte, broad authority, in the name of national security, to excuse publicly traded companies from their usual accounting and securities-disclosure obligations.
I can’t deny that the Tarp Inspector General said that Paulson and Bernanke falsely stated that the big banks receiving Tarp money were healthy, when they were not.
And I’ll give you that a recent Pew Research Center study on the coverage of the crisis found that the media has largely parroted what the White House and Wall Street were saying.
But that’s not propaganda . . . its just positive thinking, right?
The Other Guy
And the whole word propaganda is a Nazi, communist kind of thing which has no place in the same sentence as America. Right?
Granted, famed Watergate reporter Carl Bernstein says the CIA has already bought and paid for many successful journalists.
And sure, the New York Times discusses in a matter-of-fact way the use of mainstream writers by the CIA to spread messages.
True, a 4-part BBC documentary called the “Century of the Self” shows that an American – Freud’s nephew, Edward Bernays – created the modern field of manipulation of public perceptions, and the U.S. government has extensively used his techniques (but the BBC isn’t American, so it doesn’t count).
I won’t deny that the Independent discusses allegations of American propaganda (but that’s a British paper, doesn’t count).
And (ho hum) one of the premier writers on journalism says the U.S. has used widespread propaganda.
And (are we still talking about this?) an expert on propaganda testified under oath during trial that the CIA employs THOUSANDS of reporters and OWNS its own media organizations (the expert has an impressive background).
And (I can’t believe we’re still talking about this) while the U.S. government has repeatedly claimed that it was launching propaganda programs solely at foreign enemies, it has actually used them against American citizens. For example:
- In 2002, the Pentagon announced that it was considering spreading false propaganda in the foreign press. However, the military has spread propaganda within the U.S. in an operation so aggressive that one participant, a military analyst, called it “psyops on steroids“
- Raw Story confirmed yesterday the use of propaganda on Americans
The U.S. government long ago announced its intention to “fight the net”.
- As revealed by an official Pentagon report signed by Rumsfeld called “Information Operations Roadmap”:
The roadmap [contains an] acknowledgement that information put out as part of the military’s psychological operations, or Psyops, is finding its way onto the computer and television screens of ordinary Americans.
“Information intended for foreign audiences, including public diplomacy and Psyops, is increasingly consumed by our domestic audience,” it reads.
“Psyops messages will often be replayed by the news media for much larger audiences, including the American public,” it goes on.***
“Strategy should be based on the premise that the Department [of Defense] will ‘fight the net’ as it would an enemy weapons system”.
And (when’s the next episode of American Idol on?) CENTCOM announced in 2008 that a team of employees would be “[engaging] bloggers who are posting inaccurate or untrue information, as well as bloggers who are posting incomplete information.”
And (who do you think will win the playoffs?) the Air Force is also engaging bloggers. Indeed, an Air Force spokesman said:
“We obviously have many more concerns regarding cyberspace than a typical Social Media user,” Capt. Faggard says. “I am concerned with how insurgents or potential enemies can use Social Media to their advantage. It’s our role to provide a clear and accurate, completely truthful and transparent picture for any audience.”
And (did you see that crazy photo?) it is well known that certain governments use software to automatically vote stories questioning their interests down and to send letters favorable to their view to politicians and media (see – as just one example – this, this and this). The U.S. government is very large and well-funded, and could substantially influence voting on social news sites with very little effort, if it wished.
The Bottom Line
Yeah yeah, people say this or that, whatever, I’m too busy to think about it.
Even if true, propaganda is too strong a word for attempts to convince people that important issues are boring, that no one else is angry about them, and that everything is normal.
Perhaps “herding the wayward sheep” would be better . . .
Note: McClatchy and several other large news sources are exceptions which have reported well on the Iraq and Afghanistan wars.
There are five reasons that the mainstream media is worthless.
1. Self-Censorship by Journalists
Initially, there is tremendous self-censorship by journalists.
For example, several months after 9/11, famed news anchor Dan Rather told the BBC that American reporters were practicing “a form of self-censorship”:
There was a time in South Africa that people would put flaming tires around peoples’ necks if they dissented. And in some ways the fear is that you will be necklaced here, you will have a flaming tire of lack of patriotism put around your neck. Now it is that fear that keeps journalists from asking the toughest of the tough questions…. And again, I am humbled to say, I do not except myself from this criticism.
What we are talking about here – whether one wants to recognise it or not, or call it by its proper name or not – is a form of self-censorship.
Keith Olbermann agreed that there is self-censorship in the American media, and that:
You can rock the boat, but you can never say that the entire ocean is in trouble …. You cannot say: By the way, there’s something wrong with our …. system.
As former Washington Post columnist Dan Froomkin wrote in 2006:
Mainstream-media political journalism is in danger of becoming increasingly irrelevant, but not because of the Internet, or even Comedy Central. The threat comes from inside. It comes from journalists being afraid to do what journalists were put on this green earth to do. . . .
There’s the intense pressure to maintain access to insider sources, even as those sources become ridiculously unrevealing and oversensitive. There’s the fear of being labeled partisan if one’s bullshit-calling isn’t meted out in precisely equal increments along the political spectrum.
If mainstream-media political journalists don’t start calling bullshit more often, then we do risk losing our primacy — if not to the comedians then to the bloggers.
I still believe that no one is fundamentally more capable of first-rate bullshit-calling than a well-informed beat reporter – whatever their beat. We just need to get the editors, or the corporate culture, or the self-censorship – or whatever it is – out of the way.
2. Censorship by Higher-Ups
If journalists do want to speak out about an issue, they also are subject to tremendous pressure by their editors or producers to kill the story.
The Pulitzer prize-winning reporter who uncovered the Iraq prison torture scandal and the Mai Lai massacre in Vietnam, Seymour Hersh, said:
“All of the institutions we thought would protect us — particularly the press, but also the military, the bureaucracy, the Congress — they have failed. The courts . . . the jury’s not in yet on the courts. So all the things that we expect would normally carry us through didn’t. The biggest failure, I would argue, is the press, because that’s the most glaring….
Q: What can be done to fix the (media) situation?
[Long pause] You’d have to fire or execute ninety percent of the editors and executives. You’d actually have to start promoting people from the newsrooms to be editors who you didn’t think you could control. And they’re not going to do that.”
And a series of interviews with award-winning journalists also documents censorship of certain stories by media editors and owners (and see these samples).
There are many reasons for censorship by media higher-ups.
One is money.
The media has a strong monetary interest to avoid controversial topics in general. It has always been true that advertisers discourage stories which challenge corporate power. Indeed, a 2003 survey reveals that 35% of reporters and news executives themselves admitted that journalists avoid newsworthy stories if “the story would be embarrassing or damaging to the financial interests of a news organization’s owners or parent company.”
In addition, the government has allowed tremendous consolidation in ownership of the airwaves during the past decade.
Dan Rather has slammed media consolidation:
Likening media consolidation to that of the banking industry, Rather claimed that “roughly 80 percent” of the media is controlled by no more than six, and possibly as few as four, corporations.
This is documented by the following must-see charts prepared by:
And check out this list of interlocking directorates of big media companies from Fairness and Accuracy in Media, and this resource from the Columbia Journalism Review to research a particular company.
This image gives a sense of the decline in diversity in media ownership over the last couple of decades:
The large media players stand to gain billions of dollars in profits if the Obama administration continues to allow monopoly ownership of the airwaves by a handful of players. The media giants know who butters their bread. So there is a spoken or tacit agreement: if the media cover the administration in a favorable light, the MSM will continue to be the receiver of the government’s goodies.
3. Drumming Up Support for War
In addition, the owners of American media companies have long actively played a part in drumming up support for war.
It is painfully obvious that the large news outlets studiously avoided any real criticism of the government’s claims in the run up to the Iraq war. It is painfully obvious that the large American media companies acted as lapdogs and stenographers for the government’s war agenda.
Veteran reporter Bill Moyers criticized the corporate media for parroting the obviously false link between 9/11 and Iraq (and the false claims that Iraq possessed WMDs) which the administration made in the run up to the Iraq war, and concluded that the false information was not challenged because:
“the [mainstream] media had been cheerleaders for the White House from the beginning and were simply continuing to rally the public behind the President — no questions asked.”
And as NBC News’ David Gregory (later promoted to host Meet the Press) said:
“I think there are a lot of critics who think that . . . . if we did not stand up [in the run-up to the war] and say ‘this is bogus, and you’re a liar, and why are you doing this,’ that we didn’t do our job. I respectfully disagree. It’s not our role”
But this is nothing new. In fact, the large media companies have drummed up support for all previous wars.
And an official summary of America’s overthrow of the democratically-elected president of Iran in the 1950′s states, “In cooperation with the Department of State, CIA had several articles planted in major American newspapers and magazines which, when reproduced in Iran, had the desired psychological effect in Iran and contributed to the war of nerves against Mossadeq.” (page x)
The mainstream media also may have played footsie with the U.S. government right before Pearl Harbor. Specifically, a highly-praised historian (Bob Stineet) argues that the Army’s Chief of Staff informed the Washington bureau chiefs of the major newspapers and magazines of the impending Pearl Harbor attack BEFORE IT OCCURRED, and swore them to an oath of secrecy, which the media honored (page 361) .
And the military-media alliance has continued without a break (as a highly-respected journalist says, “viewers may be taken aback to see the grotesque extent to which US presidents and American news media have jointly shouldered key propaganda chores for war launches during the last five decades.”)
As the mainstream British paper, the Independent, writes:
There is a concerted strategy to manipulate global perception. And the mass media are operating as its compliant assistants, failing both to resist it and to expose it. The sheer ease with which this machinery has been able to do its work reflects a creeping structural weakness which now afflicts the production of our news.
The article in the Independent discusses the use of “black propaganda” by the U.S. government, which is then parroted by the media without analysis; for example, the government forged a letter from al Zarqawi to the “inner circle” of al-Qa’ida’s leadership, urging them to accept that the best way to beat US forces in Iraq was effectively to start a civil war, which was then publicized without question by the media..
So why has the American press has consistenly served the elites in disseminating their false justifications for war?
One of of the reasons is because the large media companies are owned by those who support the militarist agenda or even directly profit from war and terror (for example, NBC – which is being sold to Comcast – was owned by General Electric, one of the largest defense contractors in the world — which directly profits from war, terrorism and chaos).
Another seems to be an unspoken rule that the media will not criticize the government’s imperial war agenda.
And the media support isn’t just for war: it is also for various other shenanigans by the powerful. For example, a BBC documentary proves:
There was “a planned coup in the USA in 1933 by a group of right-wing American businessmen . . . . The coup was aimed at toppling President Franklin D Roosevelt with the help of half-a-million war veterans. The plotters, who were alleged to involve some of the most famous families in America, (owners of Heinz, Birds Eye, Goodtea, Maxwell Hse & George Bush’s Grandfather, Prescott) believed that their country should adopt the policies of Hitler and Mussolini to beat the great depression.”
See also this book.
Have you ever heard of this scheme before? It was certainly a very large one. And if the conspirators controlled the newspapers then, how much worse is it today with media consolidation?
For $25,000 to $250,000, The Washington Post has offered lobbyists and association executives off-the-record, nonconfrontational access to “those powerful few”: Obama administration officials, members of Congress, and — at first — even the paper’s own reporters and editors…
The offer — which essentially turns a news organization into a facilitator for private lobbyist-official encounters — was a new sign of the lengths to which news organizations will go to find revenue at a time when most newspapers are struggling for survival.
That may be one reason that the mainstream news commentators hate bloggers so much. The more people who get their news from blogs instead of mainstream news sources, the smaller their audience, and the less the MSM can charge for the kind of “nonconfrontational access” which leads to puff pieces for the big boys.
5. Censorship by the Government
Finally, as if the media’s own interest in promoting war is not strong enough, the government has exerted tremendous pressure on the media to report things a certain way. Indeed, at times the government has thrown media owners and reporters in jail if they’ve been too critical. The media companies have felt great pressure from the government to kill any real questioning of the endless wars.
For example, Dan Rather said, regarding American media, “What you have is a miniature version of what you have in totalitarian states”.
Tom Brokaw said “all wars are based on propaganda.
And the head of CNN said:
There was ‘almost a patriotism police’ after 9/11 and when the network showed [things critical of the administration's policies] it would get phone calls from advertisers and the administration and “big people in corporations were calling up and saying, ‘You’re being anti-American here.’
Indeed, former military analyst and famed Pentagon Papers whistleblower Daniel Ellsberg said that the government has ordered the media not to cover 9/11:
Ellsberg seemed hardly surprised that today’s American mainstream broadcast media has so far failed to take [former FBI translator and 9/11 whistleblower Sibel] Edmonds up on her offer, despite the blockbuster nature of her allegations [which Ellsberg calls "far more explosive than the Pentagon Papers"].
As Edmonds has also alluded, Ellsberg pointed to the New York Times, who “sat on the NSA spying story for over a year” when they “could have put it out before the 2004 election, which might have changed the outcome.”
“There will be phone calls going out to the media saying ‘don’t even think of touching it, you will be prosecuted for violating national security,’” he told us.
* * *
“I am confident that there is conversation inside the Government as to ‘How do we deal with Sibel?’” contends Ellsberg. “The first line of defense is to ensure that she doesn’t get into the media. I think any outlet that thought of using her materials would go to to the government and they would be told ‘don’t touch this . . . .‘”
Of course, if the stick approach doesn’t work, the government can always just pay off reporters to spread disinformation.
Famed Watergate reporter Carl Bernstein says the CIA has already bought and paid for many successful journalists. See also this New York Times piece, this essay by the Independent, this speech by one of the premier writers on journalism, and this and this roundup.
Indeed, in the final analysis, the main reason today that the media giants will not cover the real stories or question the government’s actions or policies in any meaningful way is that the American government and mainstream media been somewhat blended together.
Can We Win the Battle Against Censorship?
We cannot just leave governance to our “leaders”, as “The price of freedom is eternal vigilance” (Jefferson). Similarly, we cannot leave news to the corporate media. We need to “be the media” ourselves.
“To stand in silence when they should be protesting makes cowards out of men.”
- Abraham Lincoln
“Our lives begin to end the day we become silent about things that matter.”
- Dr. Martin Luther King Jr.
“Powerlessness and silence go together. We…should use our privileged positions not as a shelter from the world’s reality, but as a platform from which to speak. A voice is a gift. It should be cherished and used.”
– Margaret Atwood
“There is no act too small, no act too bold. The history of social change is the history of millions of actions, small and large, coming together at points in history and creating a power that governments cannot suppress.”
- Howard Zinn (historian)
“All tyranny needs to gain a foothold is for people of good conscience to remain silent”
- Thomas Jefferson